Reindeer Sled

This 21st-century reinvention of the sled looks promising.

Jeff Jordan, 31, trained as a naval architect.

A couple years ago he was watching snow fall and started thinking back to when he was a kid and how much fun sledding was.

He remembered how big and heavy and clunky the sleds were then, and how difficult they were to steer.

It dawned on him that the very same principles he relied on for building boats could be applied to sled design.

He started imagining the ultimate sled, then started fiddling around with scraps of wood and PVC pipe.

Next thing he knew, the Reindeer Sled had been born.

$79 here.

I like his company's slogan:

Innocent Happiness

[via Kelly DiNardo and the Washington Post]