'More than 65,000 drivers have accidents every year while leaving parking spaces' — Allstate ad

Yesterday in the latest issue of Sports Illustrated I happened on a full-page photo of a car leaving the 18th floor of Chicago's Marina Towers via the [apparently non-existent] riverside exit, with the caption in the headline above.

That got my attention.

Where once I would've said "nice ad" and turned the page, instead I had the crack research team see if they could find out more.

Sure enough, the photo was taken during the making of a commercial featuring the car's plunge.

Bonus: here's a link to a behind-the-scenes look at the making of the commercial/ad.