« No-Spill Magnetic Dish | Home | 'Talk is Cheap' Speaking Consultant's Watch »

March 25, 2007

Official Major League Baseball Funerary Urn

Mlb_cubsurn

Long story short: prove your team loyalty by living the baseball lifestyle for eternity.

The $699 urns (above and below) go on sale on opening day.

In_lobs_we_trust_rip

Here's Richard Sandomir's March 8, 2007 New York Times story about the new enterprise.

    Love of Your Team Can Soon Be Everlasting

    For the baseball fan who has everything in the here and now, how about a team-licensed urn for his ashes in the hereafter?

    Mlb_yankurn

    Yes, Yankees fans, an aluminum urn with pinstripes, the interlocking NY logo, a place on top for a ball that you might have caught at the ballpark and a personalized name plate โ€” all resting on a tiny home plate.

    Morbid? Bizarre? Not to Clint Mytych, the president of Eternal Image, the supplier of the urns (there are also coffins). Major League Baseball, he said, had little resistance to the idea.

    Mlb_philsurn

    ''I think they're progressive minded,'' Mytych said by telephone from his office in Farmington Hills, Mich. ''We sold baseball the deal over the phone and never met in person. All they saw were concept drawings.''

    Mytych said that fans cannot directly order the urns, so they are unlikely to be hoarded by ghouls looking to get them signed and sell them on eBay. The $699 urns will go on sale opening day, a note of finality, of sorts, to start the season, and can be bought only from funeral homes. (Pet owners can order cat and dog urns from Mytych's company.)

    Mlb_tigerurn

    Mytych, 26, initially sought the approval of Corvette and Mustang to let him use the automakers' classic designs for urns and coffins, but they rejected the idea. But Precious Moments, a figurine maker, the Vatican Library and M.L.B., which reached a licensing agreement with Eternal Image last June, said yes. ''We feel the creativity's been bred out of the funeral industry,'' he said. ''Some of the Big 3 in the industry have been around since the 1880s, and they never tried a branded product.''

    He recognizes he has landed in what some might deem the bizarro wing of merchandising. But he insisted that he is marketing to the most ardent of fans, those who want to take their teams with them.

    Mlb_dodgersurn

    ''If your uncle dies and he was a passionate Red Sox fan,'' he said, responding with a rhetorical question, ''is it really more fitting to have him cremated and just put him in a regular urn, or one like this that supports his passion, makes the remembrance that much sweeter?''

    The Red Sox and the Yankees are in the first group of team urns, along with the Braves, the Cubs, the Tigers, the Dodgers, the Cardinals and the Phillies. Coffins for those who want to follow those teams into the great beyond will be on sale for the stretch run of the pennant races.

.....................

Mlb_cardsurn

Order yours here.

March 25, 2007 at 10:01 AM | Permalink


TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d8341c5dea53ef00d83469db5769e2

Listed below are links to weblogs that reference Official Major League Baseball Funerary Urn:

Comments

So this is where one would bury hopes of their team winning the pennent?

Posted by: Al Christensen | Mar 25, 2007 3:24:19 PM

The comments to this entry are closed.