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August 07, 2012
Creepiest TV commercial of all-time?
If not, it's in the top three.
For Huggies new Glow-in-the-Dark Pull-ups, first aired — as it were — last week.
August 7, 2012 at 10:01 AM | Permalink
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Comments
interesting concept - get the kids wound up and then put them to bed - whatever to the lullaby approach
Posted by: sherlock | Aug 8, 2012 1:57:46 AM
Huggies . . . making Proctor & Gamble proud . . . that they are not Kimberley-Clark, the makers of Huggies.
Posted by: anatares | Aug 7, 2012 8:01:45 PM
Hmmm, but when I showed it to my 12 year old, she said she'd seen it and thought it was rather sweet. Shows to go ya. She did say she thought the glow thing was just a bad idea.
Posted by: tamra | Aug 7, 2012 2:55:57 PM
Wow, agreed. I mean is it sweet that Dad is soooo playful and involved? Does he have to wear it on his head and point the flashlight at their "ahems"? Why is he mouthing something as he backs out of their room? What was the actor thinking when he got this gig? What were the ad execs thinking??? I feel like I've had some kind of reality shift. Akkkkk!
Posted by: tamra | Aug 7, 2012 2:46:13 PM
Oh my. You know what? That is probably the best they could think of to advertise this. Maybe they should have just done something even plainer, like "Hey, they glow!"
Posted by: Caffeinated Joe | Aug 7, 2012 11:05:00 AM
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