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September 25, 2004

BehindTheMedspeak: bp magazine - 'The healthy living magazine for those with bipolar'

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The first issue of this new quarterly magazine just came out.

It's a sister publication to Schizophrenia Digest, which has been out for three years.

Bp is underwritten by Pfizer and Janssen Pharmaceuticals, both of which make drugs for bipolar illness.

An estimated 2.5 million Americans have it, and millions more are directly affected by living with someone who's bipolar.

The magazine's publisher, Joanne D. Garvey, said she hopes to attract mainstream advertisers who have so far shunned Schizophrenia Digest.

An annual subscription costs $19.95, either at bp's website or by calling 888-834-5537.

Correction added January 7, 2005: Kaye Zanatta, editorial production assistant for bp, has just informed me that "the pharmaceutical companies mentioned do not underwrite our magazine. While we appreciate the advertising support from these major companies, we are free to write any articles the editor chooses to."

September 25, 2004 at 12:01 PM | Permalink


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Comments

this magazine really helps you.

Posted by: mara vestal | Jan 4, 2005 2:09:56 PM

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