Burton Leather-Covered Snowboard

WWPU?

That stands for "What Would Paris Use?"

And you just know she's gonna be packing this board at Jackson Hole come winter.

It's called the Dominant, and costs $379.95.

Burton spokeswoman Sandy Yusen said in Friday's USA Today that "we've tested the leather extensively and treated it for waterproofing, stickerability and straight up durability."

The brown leather is accented with a gold tip and tail for, as Burton says on its website, "the pimpest ride, period."