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September 1, 2005

Singelring — 'Freedom on a finger'

1ukhyn

What's this?

I must say, that's one catchy slogan: it lets you take it anywhere you like without forcing your face into it.

That's my style.

Singelringen is a company whose flagship (and apparently only) product is the Singelring (above and below).

    From the website:

    Since rings have always been a way to tell who's engaged or married, we wondered why singles have never had a ring of their own.

    That's how Singelringen was born.

    Singelringen is for all those who, until now, have had a naked ring finger.

Where the founders of Singelringen would like you to go is to their website to buy a blue unisex Singelring ($49), which comes in four sizes.

The ring is made of "an outer band of light–catching azure acrylic melded to a weighty inner ring of silver."

But wait: there's more.

"A distinctive crescent shape cut into the acrylic allows the silver to shine though and signifies the wearer's openness to new conversations, friendships or romantic relationships."

And that's not all.

"Each ring also carries a unique number engraved inside the silver band."

Others who own one will then instantly recognize you as a kindred spirit and lightning might strike, is the general idea.

The founders are Swedish and the company began there; it's now in the U.K., Ireland, Denmark, the EU, the U.S., Japan and Finland.

3uh

Be the first on your block.

[via AR out of Iceland]

Tell you what: when they put a little transmitter inside that rings the cellphone of anyone in the vicinity who wants to receive the message, they'll have something.

September 1, 2005 at 04:01 PM | Permalink


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Comments

I think more single people wear the camouflage of a wedding ring to appear married, than would want to advertise their "singelness" to the world at large.
Besides, I thought the lack of a ring was supposed to advertise the single state. Much easier than trying to get the world's singles to wear the same club ring.

Posted by: cc | Sep 2, 2005 11:41:10 AM

I think the real money would be in inventing a ring that would let the ring change colors - depending on whether you wished to appear married or single that night.

Hey, or maybe it could be like the old-timey mood rings - changing colors with your mood (or the mood of your significant other)! ;)

And why does the model (disturbingly) look like she's picking her nose? A pensive nose picker. Surely, it's much more fun to be single than she looks!

Posted by: Shawn Lea | Sep 2, 2005 11:21:23 AM

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