« January 30, 2007 | Main | February 1, 2007 »

January 31, 2007

We get email: From Chris Luginbuhl, Co-Founder of Reflect and Glow Products


It came in earlier today (at 7:40:26 am ET if you must know) but I haven't gotten around to putting it up sooner because I first had to confer with my crack team of lawyers about an appropriate response.

Here's the email, which currently appears in the comments sidebar:

    We are the inventor of Find-A-Light [top] that definitely glows all night.

    We have apprx. 100,000 of these units out there now and have had great response to its simplicity. We also have colors that now match the majority of light switch plates in the country — ivory and white. As far as simplicity you can't get much simpler than using screws that are already holding the existing plate, you are suggesting that our product is difficult to install. To me if you don't have favorable things to speak about whether it be a person or product you would be best not to say anything at all. You are also using our artwork in your comparison which I suggest strongly that you take off of your site.

    Don't get me wrong I am happy that you are selling glow plates since we have to help those that need this especially the elderly. At some point you may want to add Find-A-Light to your mix.


    Chris Luginbuhl
    Managing Director
    Reflect and Glow Products
    143 Ellington Rd.
    Tolland, Ct. 06084


"You are suggesting that our product is difficult to install. To me if you don't have favorable things to speak about whether it be a person or product you would be best not to say anything at all. You are also using our artwork in your comparison which I suggest strongly that you take off of your site."

Let me address each of the three sentences above individually.

1. I invite Chris — and everyone else — to reread the post of January 9, 2007, which seems to have aroused ire.

The relevant text: "Does so without an additional piece of hardware atop the switch plate."


I do not understand how this sentence can be construed as suggesting that the Find-A-Light is difficult to install.

Nor did my team of attorneys.

2. I have long followed a policy of not featuring products that I don't like rather than trashing them. Nothing's changed.

In fact, I invite Chris — and everyone else — to go back and reread my June 11, 2005 post featuring the Find-A-Light.

Me, hey — if someone wrote about my product the way I did his, I'd be falling over myself to thank that person — not threatening him.

3. Which leads me to sentence three: "You are also using our artwork in your comparison which I suggest strongly that you take off of your site."

I don't know about you but it sounds to me that if I don't do as Chris suggests, either he's going to come over and punch me in the nose or send a couple of Tony Soprano's boys by to break my kneecaps.

Yo, Chris: Perhaps you missed what happened to The Sharper Image in court when they tried to sue Consumer Reports for trashing their useless, costly — and possibly dangerousIonic Breeze Air Purifier.

Long story short: Sharper Image got its head handed to it.

Chris, I guess what I'm saying is, I think you're way off base and I invite you to begin legal action against bookofjoe.

I will remove the picture of your Find-A-Lite from my website when you move my cold, dead fingers over my computer keyboard.


And that's all I have to say about that.

Except for one thing: I will most certainly add Find-A-Light to my mix when and if I begin selling light switch glow plates.

Which might not be a bad idea, considering how the rest of this operation's going....

January 31, 2007 at 04:01 PM | Permalink | Comments (2) | TrackBack

Anti-Flatulence Wars — Episode 2: Flat-D Flatulence Deodorizer


Just in... breaking news.

But I digress.

Maybe I need to step outside for a moment and get a bit of fresh air, ya think?

Okay, then, where were we?

Oh, yes, Gas Wars.

joehead Frank Morosky — a specialist in methods of diminishing the effects of weapons of mass distraction — this morning offered the following comment:

"There is an even better product available to the masses. Does not require you to wear these hot plastic underwear. It is the Flatulence Deodorizer by Flat-D Innovations (www.flat-d.com). It is an activated charcoal cloth pad that you place in your own underwear and it absorbs gas odor."

Well, what are you waiting for?

Get on over there.

From the website:

    Flatulence Deodorizer™

    End Embarrassment — Regain Freedom

    Here is the item you have been looking for!

    The Flatulence Deodorizer [top] is an activated charcoal cloth pad that is worn taped inside the underwear next to the buttocks.

    The wearer is virtually unaware of its presence because it thin and comfortable, and you insert it inside the undergarment or panties.

    The activated carbon cloth pad is washable and reusable.

    You can get several weeks use out of a single pad, depending on usage.

    When intestinal gas is expelled through the flatulence filter pad, it absorbs the gas odor normally associated with the malodorous gassy discharge or flatus.

    Those with digestive disorders such as irritable bowel syndrome, lactose intolerance, diabetes, AIDS, HIV, post-gastric bypass surgery, spastic colon, Crohn's, colitis, celiac disease and other gastrointestinal diseases will regain confidence, end embarrassment, live life again and enjoy freedom with this inconspicuous pad.

    No more smelly episodes or horrible flatulance odors with these pads that are placed in your undergarment.

    No longer do you have to take Beano or Gas-X to neutralize your stomach gas or passing gas odor.

    The flatulence deodorizer is like having on charcoal odor-absorbing underwear and will eliminate your gas odors.

    If you have uncontrollable gas or human body odors associated with flatulence, please consider this product as it provides protection immediately.


January 31, 2007 at 03:01 PM | Permalink | Comments (5) | TrackBack

Helpful Hints from joeeze: Storing Ginger


The new (March, 2007) issue of Cook's Illustrated leads off its "Notes From Readers" section with the following Q&A:

Q. I don't use fresh ginger very often, so whenever I buy it, I end up having a lot left over. What's the best way to store it?

A.We purchased several knobs of ginger, cut one end off of each to replicate the way they would normally be used in the kitchen, and stored them using several different methods: unwrapped in a cool, dark pantry; on the counter exposed to sunlight; in the refrigerator (unwrapped, wrapped in foil, wrapped in plastic wrap, and placed in a zipper-lock bag); and in the freezer (wrapped in foil).

After two weeks, we examined the samples, all of which had dried out and sealed up where they had been cut. The frozen ginger fared the worst: Following a brief thaw, it was porous and mushy, rendering the process of grating or mincing nearly impossible. Both samples of room temperature-stored ginger were shriveled and had started to sprout. All of the wrapped, refrigerated ginger retained a smooth, taut exterior but exhibited spots of mold where condensation had gotten trapped in the wrapper. The unwrapped, refrigerated ginger, however, had a relatively fresh appearance, with no mold. So the next time you have a leftover knob of ginger, just toss it into the refrigerator unwrapped.

January 31, 2007 at 02:01 PM | Permalink | Comments (3) | TrackBack

To Russia, With Love — I'm big in the Federation


I was gobsmacked this morning to learn that while I'd been sleeping, Russia had collectively discovered bookofjoe.

Currently Russian Federation visitors make up nearly 20% of my readers.

You could look it up (above).

I had my crack research team drill down a bit.

Turns out dirty.ru (below)


is where everyone's hooking up with me.

With some trepidation — and wearing heavily-shielded lenses —

I had a look over there.

Not to worry, turns out: it's all in Russian (below) which might as well be Greek to me.


No badness that I can see: looks Disney-Approved/G-Rated, the way we like websites to be.

Oh, yeah — one last thing: a big shout-out to my cousins in Ukraine


who appear to have jumped on the Russian cluetrain, such that they make up 3% of my current readers (top).

I mean cousins literally, not figuratively: my mother was born in Poltava,


back when Ukraine was part of the U.S.S.R.

You could look it up.

January 31, 2007 at 01:01 PM | Permalink | Comments (0) | TrackBack



It's the creation of Tom Owad, author of "Apple 1 Replica Creation: Back to the Garage."

Steve Wozniak wrote the forward to Owad's book so it must be good.

applefritter.com is chock full of all sorts of Apple-related stuff, far above my TechnoDolt™ pay grade — but not yours.

[via makezine]

January 31, 2007 at 12:01 PM | Permalink | Comments (0) | TrackBack

Strike 'N Swipe — 'World's first reusable [golf club] impact recorder'


Tell us more.

From the website:

    Strike 'N Swipe™ —The world’s first reusable impact recorder

    Strike 'N Swipe is a pressure-sensitive, state-of-the-art reusable impact recording label and comes in three different sizes to fit all of your golf clubs.

    We all focus on the swing and forget about how the club impacts the ball.

    Impact labels allow you to accurately gauge where on the clubface you’re hitting the ball.

    But with old-technology impact labels, you have the hassle of replacing
    the label after every shot.

    Now with Strike 'N Swipe advanced reusable technology, you can just wipe the label clean after each shot and swing again, or hit multiple shots to gauge more than one impact at a time.

    These labels are so precise and sensitive that they can clearly record your longest drives or your shortest putts.


Note to file: Forward this post to GolfPunk.


January 31, 2007 at 11:01 AM | Permalink | Comments (1) | TrackBack

'Post Web Site Is Publishing Reporter's Novel as a Serial'


Frank Ahrens reported in a January 17, 2007 Washington Post story that the Post is serializing reporter David Hilzenrath's unpublished novel, "Jezebel's Tomb," on its website.

New installments appear every Monday and Thursday.

Here's the article.

    Post Web Site Is Publishing Reporter's Novel as a Serial

    Washingtonpost.com is publishing fiction for the first time, serializing the debut novel of Post Business section reporter David Hilzenrath.

    The book, "Jezebel's Tomb," is a thriller set in the present-day Middle East. It features a journalist who investigates a bombing and tries to track down a mysterious 2,000-year-old document that may hold a dangerous secret. It is a biblical mystery reminiscent of "The Da Vinci Code."

    The entire text of the 412-page book will be serialized on the Web site
    (www.washingtonpost.com/jezebelstomb) each Monday and Thursday. The first installment is currently online.

    In a deal with digital publisher Lulu Inc., readers can buy paperback copies of the novel, which will be printed on demand, one at a time, for $18.95. Revenue will be split among Lulu, Hilzenrath and Washingtonpost.com. The Web site also will sell advertising with the serial, splitting the revenue with Hilzenrath.

    Hilzenrath researched the novel in the United States and the Middle East over 10 years and completed a draft in early 2003. After he was turned down by publishers repeatedly in 2005, "a light bulb went on," said Hilzenrath, 41, a 19-year Post veteran. "There's a better way: Use the power of the Web for promotion and the power of on-demand publishing to reduce the upfront cost," he said.

    For The Post's Web site, the venture is its first foray into fiction. A news site, Washingtonpost.com publishes articles that have been printed in The Post, Slate magazine (also owned by The Washington Post Co.), wire service articles and other forms of nonfiction journalism. But newspaper Web sites increasingly are publishing content not traditionally thought of as journalism in an attempt to lure more users, such as hosting discussion groups and posting pictures of readers' children.

    Washingtonpost.com Executive Editor Jim Brady called the experiment an "intriguing notion" and said the novel clearly would be labeled as fiction, to differentiate it from the site's journalism.

    Several well-known novels, such as Charles Dickens's "A Tale of Two Cities" and Tom Wolfe's "The Bonfire of the Vanities," began life in serial form. Slate published a serial novel last year.


Full disclosure: A couple years ago I gave very serious thought to doing the same thing with an unpublished novel of mine, a medical thriller.

I went down to my basement and unearthed the unpublished manuscript — like Hilzenrath's, turned down repeatedly by publishers — and read a few chapters.

I finally decided against doing it because it just didn't capture my fancy any more.

And, I have no interest in retyping the thing into TypePad.

January 31, 2007 at 10:01 AM | Permalink | Comments (0) | TrackBack

What is it?


Answer here this time tomorrow.

January 31, 2007 at 09:01 AM | Permalink | Comments (4) | TrackBack

« January 30, 2007 | Main | February 1, 2007 »