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February 14, 2007

'The Aesthetics of Disappearance' — by Paul Virilio


From the slender (111 pages) book:

What happens is so far ahead of what we think, of our intentions, that we can never catch up with it and never really know its true appearance.

He treats light like a shadow of time.

Any man who seeks power isolates himself and tends naturally to exclude himself from the dimensions of others; all techniques meant to unleash forces are techniques of disappearance.

Countless layers of ideas, images, feelings have fallen successively on your brain as softly as light. It seems that each buries the preceding, but none has really perished. [Baudelaire]

Paul of Tarsus said that "reason resembles death."

Little by little the rational hoarding, as an expectation of the advent of what is left and a factor of non-surprise, turns our contemporaries into these characters afflicted with fly-catcher memories where whole masses of useless facts are glued together. [Conan Doyle]

You might think of Marcel Proust's reflection on the subject of the Marquise de Sévigne: "She does not present things in a logical, causal order, she first presents the illusion that strikes us." In the sequence of the arrival of information, Proust designates for us the stimulus of art as the fastest, since there nothing yields to sentiment, but on the contrary, everything begins with it.

The world is an illusion, and art is the presentation of the illusion of the world.

To deny the ideal hierarchy of the crucial and the incidental, because there is no incidental, only dominant cultures that exile us from ourselves and others, a loss of meaning which for us is not only a siesta of consciousness but also a decline in existence.

We might also note that the great inventions are events in the order of consciousness more than in science.

Film is truth 24 times a second. [Godard]

[Language] is a component of the body like any other.... Words are micro-organisms, living dust that the electronic revolution only assembles and orders, right up to the differentiated levels of meaning. [William Burroughs]

The development of high technical speeds would thus result in the disappearance of consciousness as the direct perception of phenomena that inform us of our own existence.

The idea of time can be reduced to a point of view: duration is made of transitory instants just as a straight line is made of points without depth. [Guyon]

Time and space seem infinite to us only when they don't exist. [Roupnel]

February 14, 2007 at 04:01 PM | Permalink | Comments (1) | TrackBack

Kellogg's Lego Fruit Snacks


Brand extension gone wild.

[via Adam P. Knave, who's really earning his money today. He's worth every penny I pay him.]

February 14, 2007 at 03:01 PM | Permalink | Comments (2) | TrackBack

BehindTheMedspeak: fMRI is the PCR of the early 21st century

fMRI is short for functional magnetic resonance imaging, invented in 1990 by Ogawa and Lee at the AT&T Bell Lab.

Though Kary Mullis received the 1993 Nobel Prize for his 1983 invention of PCR (polymerase chain reaction), 16 years have passed without one to Ogawa and Lee.

Isn't it past time?

Considering that not a day goes by that fMRI isn't used in some new study in brain science.

February 14, 2007 at 02:01 PM | Permalink | Comments (0) | TrackBack

It's a reach: where's the "l"?


I had to look for a while till I realized you're supposed to interpolate the stem between the chocolate-covered strawberry and the "e."

But the candy looks so scrumptious, I'm gonna give 'em a pass.

February 14, 2007 at 01:01 PM | Permalink | Comments (1) | TrackBack

Bespoke Kleenex Box — Episode 2: The developer speaks


A reader was kind enough to point me to the website of the developer of the personalized Kleenex box featured here this past Monday, (February 12, 2007).

Most interesting, the back story and all.

And the best part is they'll be happy to undertake a project for you.

Don't forget your checkbook.

[via TradingBrowsers]

February 14, 2007 at 12:01 PM | Permalink | Comments (0) | TrackBack

Erasable CD/DVD Labels


Nobody's perfect.

From the website:

    Erasable CD/DVD Labels

    Won't smear when erased.

    Just one label can last a lifetime.

    Label looks brand-new each time you erase it.

    Save paper and money without having to constantly reprint labels.

    Prevent stacking labels on CD and DVD covers, since one does the trick.


Comes with marker and LabelOnce® permanent ink eraser.

Works with any color Sharpie marker.

10 for $7.98.

February 14, 2007 at 11:01 AM | Permalink | Comments (0) | TrackBack

Gmail opens up to all comers



Effective last Wednesday, February 7, 2007, Google dropped its invitation-only restrictions for Gmail accounts in Europe, the Middle East, Africa and Brazil.

Last year the company opened up its service in Japan, Australia, New Zealand, Russia and Egypt.

Like the future in William Gibson's observation, it's here — but not evenly distributed yet.

Invitations are still required in North America, Asia and parts of South America.

FunFact: After nearly three years, Gmail's still in beta.

Just like bookofjoe.

Good enough for them is good enough for me.


Just in (at 11:25:50 a.m. ET today — Wednesday, February 14, 2007) from Adam P. Knave, the news that Google today is announcing that it's now fully open to all comers everywhere.



February 14, 2007 at 09:01 AM | Permalink | Comments (1) | TrackBack

IQ Card Triangles — 'Ice breaker for a conversation about God'


At $5 for 100, that's a lot of chat for your buck.

[via Matt in St. Louis]

February 14, 2007 at 09:01 AM | Permalink | Comments (3) | TrackBack

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