Yogurt Body Cream

What took them so long?

Hannah Schardt featured this new mashup in today's Washington Post "Trendspotter" feature, as follows.

Cleo Yogurt Body Cream

With all the edible-sounding skin-care products out there — grapefruit body scrub, avocado oil hand lotion, oatmeat bath treatment — it was only a matter of time before someone decided to put yogurt in a jar and sell it as a moisturizer. Cleo, an Italian bath and body line, has done just that with this body cream.

Well, sort of. The cream looks disconcertingly like Yoplait, but yogurt powder actually shows up thirteenth on the ingredients list (then again, who would buy Cleo Isopropyl Palmitate Body Cream?). The product, which comes in cherry, smells sweet and fruity, though not a lot like cherries. But as a lightweight, summery moisturizer, the affordable cream shines. My dry skin stayed smooth and soft all day long, with no hint of greasiness. Now, that's delicious.

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Note to Ms. Schardt: If you want to get out of the journalistic slushpile-equivalent you're currently mired in writing brief product reviews, you need to take it to the next level.

In this case, that would've entailed buying a container of Yoplait Cherry Yogurt and using it on half your face while applying Cleo on the other.

Then ask people after a week which side of your face looks better.

I'm just saying, is all.

A container of Cleo Cherry Yogurt Body Cream is $7.95.

A six ounce container of Yoplait Cherry Yogurt costs 68 cents here and about that at stores everywhere.