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August 27, 2007

Out of Time Watch


The Museum of Modern Art's Design Store calls it the "Timeless Bracelet" but that doesn't begin to approach the power and possibilities of this wonderful creation by Ina Seifart, which I simply cannot prevent myself from buying.

Some things really are irresistible.

But I digress.

From the website:

    Timeless Bracelet

    Seifart plays with the trend in which watches are increasingly being used as fashion accessories rather than as a way of telling time.

    This timeless bracelet is made from stainless steel and has a traditional fold-over clasp.

    Made in Germany




Just the faintest echo of Cartier's stylish Santos belt buckle.

But Seifart's take is a heckuva lot cheaper and, to my way of thinking, far superior even if the two were priced identically.

I remember once reading that the pupil should always exceed the teacher, if the teacher is any good: in that case, Cartier's done a good job.


August 27, 2007 at 09:01 AM | Permalink


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Tracked on Jul 31, 2009 2:10:54 AM


In his book "Class," Paul Fussell proposes that the less information a watch gives you, the higher your social position. Powerful people have staff to keep track of such meanial details as time. And, if you're powerful enough, you become a standard of time unto yourself, with all others adjusting their schedules to fit you.

Posted by: Al Christensen | Aug 27, 2007 10:10:38 AM

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