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April 3, 2008

"What is printed at the end of each episode of 'The Big Bang Theory?'" — The Official Vanity Card Archives

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"It appears a page long and is on screen for a very short time."

That was the question asked by Marian Nunez of Gamerco, New Mexico in the March 24, 2008 USA Today.

The USA Today Ad Team responded as follows:

    A:

    The close of a TV show often includes a two- to three-second promo called a "vanity card" — a logo or other image, often audio and sometimes fun. The ones you describe [top] are for the show's production company, Chuck Lorre Productions, which also produces "Two and a Half Men." The text is usually about what's on Chuck Lorre's mind. "There's no prescription for it. It's whatever seems to come up," Lorre says. "It's the one area of writing I can do that has no limits unless CBS says it's unacceptable."

    The cards started with "Dharma & Greg," and he's up to nearly 200. All are posted at www.chucklorre.com. For example, in No. 191, which was written at 6 a.m. on Oct. 18, his 55th birthday, he laments middle age.

    "I love the fact that people bother to read them," he says. "It's taken on a life of its own. I feel like it's an obligation. I have these loyal readers, and I don't want to disappoint them."

April 3, 2008 at 04:01 PM | Permalink


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Comments

Oh, you are a bad bad man. I am now going to have to go read them all! aaaaarrrrgggghhhh!

Posted by: Kiriel | Apr 4, 2008 3:14:12 PM

Joe, you are a life-saver. Trying to read as much of these as I can after The Big Bang Theory drives me crazy.

Posted by: Andrew | Apr 4, 2008 10:12:41 AM

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