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July 18, 2008

Virtual water and your water footprint


At least this one doesn't leave behind a black residue, à la last year's flash-in-the-pan, the carbon footprint.

Long story short: Your water footprint is the volume of fresh water you use, both directly and in the production of the goods and services you consume.

I learned this in the August 2008 issue of Scientific American.

What's yours?

As long as we're on the subject, why not get in on the ground floor of virtual water?

Never heard of it?

You will.

Water is the new oil, in case you haven't heard: the wars of the 21st century will be fought for its control.

July 18, 2008 at 02:01 PM | Permalink


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