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April 12, 2013

Blast from the past: Massimo Vignelli's 70s mugs are back

99439_A2_Vignelli_Rainbow_Mugs_S6

Wrote Jim Sutherland in the Wall Street Journal, "In 1971, most coffee mugs sent the humble message that we're all just folks, and who cares what the liquid tastes like.... Then designer Massimo Vignelli's modernist, plastic version steamed into town โ€” as cool and cosmopolitan as his New York City subway signage and clearly aimed at the folks who drank French press. Though the mugs first hit the market in white, yellow and orange, they were briefly available from 1974 to 1976 in a full rainbow spectrum. That '70s palette (with its echoes of Kenzo and 'The Electric Company') has been reintroduced this spring, ideal for brightening up Sunday mornings."

99439_B2_Vignelli_Rainbow_Mugs_S6

Set of six: $60.

April 12, 2013 at 04:01 PM | Permalink


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