Heart-Shaped Bike Light

Noticeable (understatement).

But isn't that the whole point of a bike light?

From the website:

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• The heart-shaped tail light looks so cool, let you and your bike more dazzling in the crowd 

• Provide safe and reliable visibility, improves safety tremendously as most bike-car collisions are due to inadequate side visibility

• Tool-less to install — mount anywhere you want in seconds, such as the handlebar, the seat post, or anywhere on the frame — even your backpack

• Two 2032 button batteries included

• Steady/Flashing modes

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They had me at "Slight waterproof."

4 options: Red, Blue, Green, "Colorful" [which I take to mean it cycles through the first three colors].

$6.99 (bike/backpack not included).

Wait a sec... what's that song I'm hearing?

[via BoingBoing]