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August 1, 2021

Damian Hirst Is Finally Making us Choose: Digital or Physical?


Damian Hirst, one of the world's highest-selling artists, is part of the NFT space.

Soon, Hirst will, most likely, sell out his entire new collection of 10,000 physical pieces that people can "apply" to buy at $2,000 each, which he has aptly entitled "Currency."

All 10,000 spot-paintings come with a red-pill, blue-pill scenario as their principal value add.

Screen Shot 2021-07-25 at 11.37.58 AM

Do you choose to be shipped a hand-painted physical piece by Hirst himself?

Or would you prefer to keep the NFT as a purely digital token?

This conundrum leaves many other art collectors and me in the crypto space asking ourselves: why not both?

However, this seems to be the point of the collection: to assess the buyer's relationship to a piece that exists simultaneously in both the digital and physical worlds.

Thus, asking the buyer to decide which medium they deem more valuable for themselves. 

While there are 10,000 physical pieces that have been hand-made to pair up with every NFT, the buyer can only choose to claim one or the other: physical painting or NFT of it.

Making the pieces available through Heni.com, powered by palm.io, the same chain that fueled the sold-out Space Jam drop, the pieces are meant to be accessible to as wide of an audience as possible, available for purchase directly with FIAT.

August 1, 2021 at 04:01 PM | Permalink


Bet he's laughing all the way to the bank.

Posted by: Ms. Radoo | Aug 2, 2021 9:27:45 AM

He hand painted 10 k pieces, they are not identical.
If you buy the NFT what happens to the physical?
If it's sold to someone else you've been cheated.

Posted by: xoxoxoBruce | Aug 1, 2021 8:32:42 PM

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